Client
Brooke & Shoals
Project scope
Logo Design
Brand creation
Packaging
Retail POS
Print/Online promotions
Brooke & Shoals Fragrances Ltd is an Irish company based in Greystones in Co. Wicklow. Their premium product collection includes scented candles, home fragrance diffusers, body products and a collection of Eau de Toilette.
They approached us to update their brand as they saw a growing demand for their high quality, Irish made, design led products. They were also keen to increase their visual impact on the shelf in what has become a saturated and competitive market.
Our response was to create a simple but elegant branding solution that would work successfully across a number of different product ranges. The logotype sets a confident and stylish tone. A series of complimentary colour combinations were created to work with the new logotype to give the product collection a fresh and expansive feel.
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